SONGZIO WOMEN'S AMBASSADOR
CHOI HEEJIN
SONGZIO’S 26 AUTUMN WINTER COLLECTION, ‘CRUSHED. CAST. CONSTRUCTED.’, REVISITS THE TURN OF THE TWENTIETH CENTURY—THE DAWN OF THE MACHINE AGE, WHEN ELEGANCE AND INDUSTRY FIRST BEGAN TO COEXIST. EMBODYING SONGZIO’S PHILOSOPHY OF ‘ORDER DISORDER’, THE COLLECTION DRAWS INSPIRATION FROM THE SCULPTURAL FORCE OF JOHN CHAMBERLAIN’S CRUSHED STEEL, TRANSFORMING ITS RAW ENERGY INTO FLUID EXPRESSIONS OF FEMININITY. SCULPTURAL OUTERWEAR, SOFTLY TAILORED SEPARATES, ELONGATED SILHOUETTES, AND FLOWING DRESSES ARE FOLDED, TWISTED, AND RECONSTRUCTED WITH ARCHITECTURAL PRECISION, CREATING GARMENTS THAT MOVE EFFORTLESSLY BETWEEN STRENGTH AND SOFTNESS.
26 AUTUMN WINTER CAMPAIGN
CRUSHED CAST CONSTRUCTED
CHOI HEEJIN COMPLETES A CASUAL STYLE LOOK WEARING THE SONGZIO X DISNEY COLLABORATION FABLE MINI HOODIE ZIP-UP, HIGHLIGHTING ITS SOFT COTTON FABRIC AND OVERSIZED SILHOUETTE. THE FRONT SONGZIO FEMME AUTOGRAPH EMBROIDERY AND THE FABLE MINI ARTWORK ON THE BACK ADD DISTINCTIVE ACCENTS, WHILE THE MICKEY METAL SYMBOL ON THE HOOD AND MICKEY TASSEL DETAIL ON THE KANGAROO POCKET CAPTURE THE UNIQUE SENSIBILITY OF THIS SPECIAL COLLABORATION.
SONGZIO WOMAN
26 AUTUMN WINTER CAMPAIGN
AUTUMN OUTER
OOTED IN RETRO-FUTURISM, THE COLLECTION BRINGS TOGETHER THE OPTIMISTIC ENERGY OF ARCADE CULTURE WITH THE SHARP SENSIBILITY OF CONTEMPORARY URBAN LIFE, CREATING A DISTINCTIVE ATMOSPHERE. CLASSIC PIECES SUCH AS BOMBER JACKETS, CAR COATS, AND TRACK JACKETS ARE REIMAGINED THROUGH FUTURISTIC SPORTSWEAR ELEMENTS, WHILE STRUCTURED DETAILS AND STREAMLINED SILHOUETTES EVOKE THE DISCIPLINED YET FLUID MOVEMENT OF A SPACECRAFT FORMATION.
AT TIMES LIGHT AND AGILE, AND AT OTHERS PROTECTIVE THROUGH UNCONVENTIONAL LAYERS, THE SILHOUETTES SHIFT BETWEEN SPEED AND SHELTER. DETAILS INSPIRED BY DIGITAL SIGNALS—STRIPES, PANELS, AND SHARP LINES—SUGGEST A SENSE OF DYNAMIC MOTION EVEN AT A STANDSTILL.
THE COLLECTION’S PALETTE RECALLS THE COLORS OF VINTAGE SCREENS.
COSMIC BLACK, ARCADE RED, NEON GREEN, AND SIGNAL YELLOW CREATE A CONTRAST BETWEEN MATTE TEXTURES AND LUMINOUS ENERGY, EVOKING PIXELS FLICKERING ACROSS A DARK CONSOLE.
25 AUTUMN WINTER
HIGHLIGHTS
SONGZIO WOMAN 26AW COLLECTION
THIS COLLECTION REINTERPRETS TRADITIONAL TAILORING THROUGH A MODERN PERSPECTIVE, EXPLORING THE BEAUTY OF SCULPTURAL SILHOUETTES. INSPIRED BY THE SCULPTURAL WORKS OF JOHN CHAMBERLAIN, THE 26AW COLLECTION COMPLETES SONGZIO WOMEN’S UNIQUE EXPRESSION OF ELEGANT AND DISTINCTIVE FEMININITY THROUGH DRAPING THAT NATURALLY FLOWS ALONG THE WAIST AND SHOULDERS, THREE-DIMENSIONAL SILHOUETTES, AND HARMONIOUS COMBINATIONS OF MATERIALS WITH CONTRASTING TEXTURES.
CRUSHED CAST CONSTRUCTED
CENTERED AROUND THREE DEFINING KEYWORDS, THE COLLECTION SENSUOUSLY EXPLORES THE PROCESS OF DECONSTRUCTING AND RECONSTRUCTING GARMENTS.
FAMILIAR TAILORING ELEMENTS—INCLUDING LAPELS, POCKETS, AND HEMLINES—ARE REINTERPRETED THROUGH EXAGGERATED OR COMPRESSED PROPORTIONS,
WHILE EXPOSED SEAMS AND RAW-CUT DETAILS REVEAL THE AESTHETIC OF INDUSTRIAL DESTRUCTION WITH UNCOMPROMISING HONESTY.
SONGZIO'S SIGNATURE EASTERN AVANT-GARDE SILHOUETTES TRANSCEND THE BOUNDARIES OF TRADITIONAL TAILORING TO CREATE A SENSE OF WEIGHTLESS VOLUME,
WHILE ASYMMETRICAL PLEATS AND DRAPING TRANSFORM EACH GARMENT INTO A SCULPTURAL SPATIAL FORM.
26 AUTUMN WINTER CAMPAIGN
CRUSHED CAST CONSTRUCTED